Your fans want something to hold.
If you don't make it, someone on Etsy will.

Someone on Etsy is already selling prints of your characters. They're keeping 100% of the revenue.

Here's how it works

Simple process

No factory contacts. No warehouse. No new hires. Three steps.

We find what your fans will buy

Discord, Reddit, Steam reviews, fan art. If players keep drawing a character, that's your first figure.

We design and produce it

Figures, apparel, comics, lore books — whatever fits your game. We handle factories and QA. You just approve.

Fans fund it, you earn royalties

Pre-orders cover production. No upfront cost. No inventory risk. You collect royalties on every sale.

Why this matters right now

Fans want to own things again

NFTs collapsed 93%. Physical collectibles hit $7B+, growing 18%/yr. Your players want something real.

Learn more

Narrative-driven, not logo-on-mug

Lore books. Figure sets that tell stories. Limited drops with narrative arcs. Think Dark Souls Design Works, not a mug with your logo.

This makes sense for your studio if:

You want revenue between releases — not just a launch spike that drops off

Your Discord has fan art and players keep asking about collectibles

You want to monetize your IP without the grind of building another game

You've watched other studios launch collectibles and wondered why you haven't

You've seen bootleg Etsy shops selling your IP and keeping every dollar

Want generic mugs with your logo? Need to control every pixel?

We're probably not the right fit.

We already did this once

Yamato: Final Letters

World of Warships. Premium collectible book + figures. Studio approved creative, earned royalties. We handled everything else.

$54K in sales

135% funded. Goal was $40K.

1,300+ backers

5.0 stars. Less than 1% refunds.

$7B+ collectibles market

Collectibles +32% last year. Adults: 28% of global toy sales.

15 minutes. We'll tell you exactly what would sell for your game.

Frequently Asked Questions

Why should we expand into physical products?

$7B+ kidult market, growing 18%/yr. NFTs collapsed 93% — physical thrived. Collectibles keep fans active between releases and increase your studio's value to investors.

How does your investment model work?

We pay for everything — design, production, shipping. Revenue split agreed directly with each partner. Non-exclusive license — you keep full IP control. If a product doesn't sell, we eat the cost. If a campaign doesn't fund, nobody loses anything.

How fast can we launch?

8-12 weeks from signing to live campaign. Apparel and pins can be faster. Premium figures take longer. We'll give you a real timeline in the first call, not a marketing number.

How do you make sure it fits our game?

We dig into your community — Discord, Reddit, fan art, Steam reviews. If players keep drawing a specific character, that's probably your first figure. You approve everything before production.

How do we get started?

Book a 15-minute call. We'll look at your game and community and tell you what we think would sell. No pitch deck, no commitment.

What kind of games work for this?

Games with active communities and characters people care about. Fan art channels, cosplay, bootleg Etsy prints — all good signs. The key is emotionally invested fans, not just player count.

What's the catch?

We make money when you make money. Terms are agreed directly with each studio. If a product doesn't sell, we absorb the loss. That's the whole model.

Do you do print-on-demand?

No. We make narrative-based collectibles — sculpted figures, hardcover lore books, limited-run apparel. If you want mugs with your logo, there are cheaper options. We make the stuff fans actually collect and talk about.

What about bootleg products already on Etsy?

That's exactly why we exist. Those sellers prove the demand. The top Etsy game seller made $1.68M off unlicensed products. We help you capture that revenue officially, with higher quality and legal clarity.

What about tariffs and manufacturing costs?

We handle all of it. Tariffs hit 145% at peak and change without warning. We manage factories, customs, and logistics. If costs spike, that's our problem, not yours.

We're a small studio. Is this realistic for us?

Yes. No merch division, no warehouse needed. We handle everything. Shovel Knight's amiibo “legitimized them in the face of the world.” Community engagement matters, not studio size.